After a long day out in the world, there’s no better feeling than coming home to a comfortable, safe and clean apartment. Potential tenants have many choices when it comes to choosing their home and adding this in-demand healthy home feature is sure to tip the scale in your direction. The answer is simple: wellness systems. PURIFIED AIR and FILTERED WATER are game changers for multifamily operators.
Now more than ever with society’s current health crisis, residents are looking to move into spaces that prioritize their well-being. Wellness systems are highly effective at removing toxins and designed to create a healthier indoor environment for residents, staff and visitors. Wellness systems have been shown to remove airborne COVID and ALL airborne contaminants at a rate of 99.99% — residents love that.
Not only will wellness systems help protect residents from airborne COVID, but it’s scientifically proven that removing toxins from indoor spaces supports cardiovascular, cognitive and respiratory health and can improve conditions for better quality sleep and reduced stress. An apartment home that supports your health and well-being? Yes!
Still not sold? Here are six reasons why your apartment building would benefit from a wellness system.
1. Differentiate Your Brand
When it comes to apartment hunting, residents are far more likely to choose a building with wellness features when given the option. EVERYONE WANTS CLEAN AIR AND WATER, so having a wellness system can really give you a leg up on the competition. If there’s a similar apartment building on your block and your building has a wellness system, then it’s pretty safe to say you’ll be in a league of your own. “The #1 concern of 57% of Americans is their health and well-being.” (Allianz Life Survey, 2020)
2. The Return On Investment Is Impressive
Our case-study of a multifamily building in Orange County, California determined that the addition of an affordable air and water system in each unit allowed for a $100-$150 per month rent increase. If you think about it, $100-$150 for clean air and water for tenants is well worth the money for the health benefits which include reduced risk of allergies, asthma, exposure to airborne COVID, headaches, and much more.
3. You’ll Have Happy Residents
Wellness systems are highly effective and they work to help residents and staff live healthier lives. You’ll have residents who feel valued and safe, which means lower vacancy and higher satisfaction – it’s a win-win. And here’s another plus – filtered water means residents no longer need to buy bottled water for an average savings of over $300 per person/per year. (According to our feedback from clients, this money-saving benefit is a tenant favorite).
4. Quicker Lease-Up and Residents Stay Longer
It’s hard to understand the life-changing benefits of wellness systems until you experience them yourself. Once your residents have lived in an apartment building that prioritizes clean air and water, they won’t want to leave. So for you, that means increased lease renewals and more referrals to your apartment building. Even your staff will rave about how good they feel breathing purified air all day.
5. Great Way to Overcome Objections
Dealing with an older building when the building next door is brand new? Is your building near a freeway with less than ideal air quality? Have a problem with physical obsolescence and design flaws? Lack of amenities due to lack of space? Funky smells with no solution? Adding a wellness system changes the narrative. A “healthy living community” levels the field and gives you something the other guys don’t have.
6. The Systems Works 24/7 So You Can Relax
Removed from the AIR: Airborne COVID, cold and flu, wildfire smoke, pollen, pet dander, smog, volatile organic compounds, PM2.5’s, flame retardants, chemicals from cleaning supplies, odor, airborne mold spores, dust, dirt, sand, all for an efficacy of 99.99% pure air.
Remediated from the WATER: Forever chemicals, bacteria, parasites, industrial and agricultural waste, excess treatment chemicals, iron, chlorine, toxins linked to increased cancer risk, arsenic, nitrates and nitrites, heavy metals and more.
BONUS: Filtered water protects PLUMBING and APPLIANCES.
At Kelliwell,
We make it easy to add healthy-living wellness products and certification to your apartment buildings at an unbeatable price. Reach out to receive a complimentary proposal on what a wellness system can look like for your property and your brand. We have solutions for every budget!
Let’s Get Started!
800.640.1946